BOTTLE, BEER

Description: LONG NECK AMBER BOTTLE, PAPER LABEL:"YE OLDE XMAS BREW AFTER THE FAMOUS FORMULA OF THE HOUSE OF LETHBRIDGE SPECIALLY BREWED FOR THE XMAS AND HOLIDAY SEASON BY THE LETHBRIDGE BREWERIES LTD. LETHBRIDGE CANADA". STAMPED OUT OF LABEL, IN SMALL HOLES IS "30 11 32". NECK LABEL: "XMAS BREW" C/W CROWN CAP & CONTAINS BEER. LABEL FEATURES HOLLY ON EACH CORNER. CAP: "THE BEER WITHOUT PEER LETHBRIDGE BEER" 2 BOTTLES, 1 WITH PAPER WRAPPER. EMBOSSED ON BOTTOM OF BOTTLE WITH PAPER WRAPPER IS "15". EMBOSSED ON BOTTOM OF OTHER BOTTLE IS "2".

History: UNKNOWN IF SPECIAL RECIPE, OR FOR HOW MANY SEASONS PRODUCT WAS BREWED. ONE PROMOTIONAL GIMMICK THE BREWERY EMPLOYED WAS TO PRODUCE BOTTLES OF BEER SPECIFIC TO THE SEASON. THEREFORE "SPECIAL" BREWS WERE SOLD FOR SUCH OCCASIONS AS CHRISTMAS AND EASTER. AN ADVERTISEMENT FOR LETHBRIDGE XMAS BEER ENCOURAGED PEOPLE TO SERVE IT "TO UPHOLD ALL THE KINDLY TRADITIONS OF THE SEASON'S HOSPITALITY". DATE STAMP ON BOTTLES INDICATES THEY WERE BREWED ON NOVEMBER 30, 1932. SEE P19900020001-GA FOR LETHBRIDGE BREWERY HISTORY.